«Trapeza Na Vtoroye». New portion

Full cycle creative advertising agency

digital transformation / video / creative / design

Eng

Рус

The Trapeza company continues to delight us with new products. Now you can surprise your loved ones
ten new dishes, which will be given a special taste by the milmakers from the expanded line
of «Meal for Second» seasonings.

This time the Trapeza company paid attention to simple and & nbsp; familiar dishes. Homemade cutlets, navy pasta, potatoes with chicken. Even novice hostess. But Meal for Second Milmakers will turn these simple dishes into something special. In order to demonstrate this and arouse the appetite of customers, we held a photo session of all dishes with a professional photographer and food-stylist.

We paid attention to every detail of the packaging, specially rendered each icon,
illustrating recipes. Now even the daily need to stand at the stove will turn into a fascinating and interesting act of culinary creativity.

The clever hostess, the traditional heroine of the Meal for Second Packages, tried herself in a new role. On the package
for navy-style pasta, she tried on a sailor
vest and peakless cap. Such a slight irony underlines
the friendly attitude of the brand towards its customer. AND
will draw attention to this interesting product — a milmaker for creating a simple, quick-to-prepare and familiar Russian cuisine dish.

The clever hostess, the traditional heroine of the Meal for Second Packages, tried herself in a new role. On the navy-style macaroni packaging, she tried on a sailor’s vest and a peakless cap. This slight irony underlines the brand’s friendly attitude towards its customers. And it will draw attention to this interesting product — a milmaker for creating a simple, quick-to-prepare and familiar dish of Russian cuisine.